Franchise business AllSafe will head to the US in a joint venture with American based United Franchise Group and the AllSafe one-stop-shop energy efficiency stores will be branded as SuperGreen Solutions in the US and Canada.
Mark Hawley, a director of AllSafe, told Franchising "Although the US is similar in so many ways, State laws and the way they do things can vary from state to state particularly in franchising. Instead of learning by our mistakes we wanted to partner with a reputable company so that we could utilize that experience.
"The timing was very important to us because of the green industry that we’re involved in, it is becoming very popular and we wanted to be the first to achieve a ‘One Stop shop’ type of Green franchise internationally."
The first American outlet is set for a March 2011 launch in West Palm Beach, Florida.
Sean Cochrane, AllSafe CEO, is confident the US market will have the same demand for "total green energy solutions".
"We are on track to open our 11th AllSafe store on Australia's east coast in the space of 18 months, with plans for 52 franchisees in Australia, providing up to 936 green jobs for the Australian economy...and with 280-310 stores planned for America, we stand to inject thousands of jobs into the US economy when they need it most," Cochrane said.
The green group is also introducing consumer friendly energy management solutions exclusively in Australia, in a distribution deal with Our Home Spaces. This American business uses SmartPhone Technology that enables the consumer to monitor and control energy-consuming devices throughout the home and control settings remotely via the internet or SmartPhone.
In mid September AllSafe launches an iPhone application in China and then the US. Hawley said "The AllSafe app allows people to roughly calculate their payback, dollar savings and carbon emission savings if they were to install a solar power, wind power or solar hot water unit."
